The NBA will propose an International All-Star format for 2026, pitting U.S. stars against the rest of the world. This idea follows mixed reactions to recent innovations, like the four-team mini-tournament used in 2025. The 2025 format drew just 4.7 million viewers, its second-lowest ever. In contrast, the NHL’s 4 Nations Face-Off averaged 4.4 million viewers in 2025. In 2024, the NBA All-Star Game in Indianapolis attracted 5.5 million viewers while the 2024 NHL All-Star Game drew under 1.4 million. These metrics help explain why Commissioner Adam Silver and the league are eyeing an International All-Star Game twist.
NBA Set To Add International Twist To All-Star Game Format
Proposed International Twist
Commissioner Adam Silver has confirmed talks about an International All-Star Game format that would replace traditional team structures. Under discussion is a “U.S. versus Rest of World” setup, leveraging players’ nationalities to reignite fan passion. This event would air on NBC in February 2026, directly following Winter Olympics coverage in Milan. League officials view it as a natural extension of the NBA’s role at the 2028 Olympic basketball venue.
Historical NBA All-Star Format Changes
The NBA All-Star Game has evolved repeatedly since its 1951 launch. From 1951 to 2017, it matched East versus West conference stars. In 2018, the league shifted to a captains-pick model, where the top vote-getters in each conference drafted teams from a pooled roster. That approach lasted through the 2023 contest, producing more balanced and competitive matchups. In 2024, the NBA briefly returned to a classic East-West format and removed the Elam Ending target line used since 2020. The 2025 All-Star Game adopted a four-team, single-elimination mini-tournament with a Rising Stars qualifier. After fan and player backlash, the league axed that tournament format, calling it “a miss”. Now, it again explores fresh concepts, including national representation.
2024 Viewership: NHL vs. NBA
The NHL struggled to draw viewers for its traditional All-Star Game in 2024, averaging just under 1.4 million on ESPN. By contrast, the 2024 NBA All-Star Game in Indianapolis reached 5.5 million viewers across TNT, TBS, and truTV. Those figures reveal a stark gap: the NBA’s showcase attracts nearly four times the audience of its hockey counterpart. The NHL’s new 4 Nations Face-Off best-on-best format in 2025 averaged 4.4 million viewers for the U.S.–Canada opener , showing that international competition can elevate hockey ratings. The NBA hopes to replicate that lift with its International All-Star Game.
Stakeholders’ Reactions
Multiple NBA players have embraced the international concept. Giannis Antetokounmpo, Victor Wembanyama, and Draymond Green publicly supported a USA-versus-World matchup during this season’s festivities. NBC has also signaled strong backing given its Olympic coverage role. League executives believe expanding global engagement can counterviewership declines for midseason exhibitions.
The NBA’s Latest Attempt To Save All-Star Game Has An International Twist
The NBA’s All-Star Weekend will next convene at the Intuit Dome in Los Angeles on February 15, 2026. As the league finalizes details, it must balance innovation with tradition. If successful, an International All-Star Game could redefine midseason spectacles, boosting ratings and celebrating basketball’s global reach. Fans and broadcasters will watch closely as the NBA aims to create an All-Star format worthy of its worldwide audience.
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